EMAC / Sheth Foundation Doctoral Dissertation Competition

 

2017
 

1st place: Jessica Müller-Sweldens 2nd place: Sungtak Hong 3rd place: Alexander Edeling

 
Paper: "Gamification: Conceptualizing and Testing a New Consumer-Firm Interaction Paradigm" Paper:  "The Perils of Category Management: The Effect of Product Assortment on Multicategory Purchase Incidence" Paper: "Essays on Strategic Marketing Behavior and Its Financial Performance Implications"

              

 

 

  

 

 

 

News / What’s coming up?

EMAC 2017 Regional Conference
September 20-22, 2017
Timisoara, Romania


EMAC 47th Annual Conference

Date & Location: May 29-June 1, 2018, University of Strathclyde, Glasgow, UK

Theme: People Make Marketing

Paper submission deadline: 5 December 2017 15:00 CET Time 

Submissions are done via the conference website


 



International Journal of Research Marketing
Special issue on Digital Business Models

Submission Deadline: 1st March 2018

Call for papers


 


Job Market


 

 

Marketing PhD Jobs: http://marketingphdjobs.org

Job announcements available on the EMAC Jobmarket Website