EMAC Special Interest Groups

So far EMAC is one large community with only limited specialization. However, with more specialization in our field, we observe a growing need to specialize and form smaller sub-communities in specific fields. We already observe that in the annual conference, where specific special sessions are organized around specific topics (These special sessions were labeled as Special Interest Groups). In the Executive Committee meeting in 2014 we also observed a strong wish to develop more enduring sub-groups within EMAC. EMAC has therefore developed Special Interest Groups within EMAC. 

SIG Development

We now have four first SIGs that started their activities at the EMAC 2017 Annual Conference Groningen. We are very grateful that some academics will pioneer with us in this development:

Marketing Strategy Kapil Tuli SMU
Thorsten Wiesel University of Münster
Customer Relationship Management Javier Sese University of Zaragoza
Manfred Krafft University of Münster
B2B Marketing Michael Kleinaltenkamp Freie Universität Berlin
Vishal Kashyap Karl-Franzens-University of Graz
Innovation and Stakeholders Paul Driessen Radboud University Nijmegen
Bas Hillebrand Radboud University Nijmegen
Annouk Lievens University of Antwerp

News / What’s coming up?


EMAC 48th Annual Conference
May 28-31, 2019
Hamburg, Germany

Submission Deadline: December 5, 2018 14:00 CET Time

Submission linkhttp://www.emac-2019.org


 

Call for Nominations: EMAC Distinguished Marketing Scholar Award 2019

The winner will receive the award at the annual EMAC Conference taking place in Hamburg on May 29-31, 2019, where he/she will present a research lecture at a special session. The winner will also be invited to provide an associated research article to IJRM and a shorter article to the EMAC Chronicle.

This (annual) award is designed to be the highest honor that a marketing educator who has had extensive connections with EMAC (the European Marketing Academy) can receive.

Send Nominations no later than December 19, 2018 to Roland Rust, Award Committee Chair.

Call for nominations


 

 


Job Market


 

 

Marketing PhD Jobs: http://marketingphdjobs.org

Job announcements available on the EMAC Jobmarket Website