The 7th EMAC Climber Community (EMAC CC) meeting will take place during the 46th EMAC Conference in Groningen (Netherlands).

The EMAC CC aims to establish a community of early career scholars in Marketing throughout Europe and other continents. Several research organizations and conferences in Europe offer a special program for PhD students and/or networking possibilities for full professors. However, the generation between beginners and successful leaders sometimes seems to be forgotten, although they represent the potential marketing professors of the future. In other words, they are the "climbers" of the European Marketing Academy.
 

Marketing scholars at an early stage of their career (e.g., assistant professor, Post-Doc, research fellow, etc.) are invited to participate in the EMAC CC meeting on Wednesday afternoon during the conference, as well as in an informal gathering right after our meeting. The latter strives to further increase the personal ties within our community.

 

Agenda


Formal meeting

Wednesday, May 24th, 2 pm to 5.30 pm (two subsequent afternoon sessions)

Session 1: 2 pm to 3.30 pm

* Welcoming words by EMAC’s president Professor Gerrit van Bruggen
Keynote speech “How to Have a Decent Career in Marketing Academia: (Semi-) True Confessions of a Senior Colleague” followed by an open discussion by Professor Josko Brakus(
https://business.leeds.ac.uk/about-us/our-people/staff-directory/profile/josko-brakus/)

Professor Brakus is a Professor in Marketing at Leeds University Business School. He was educated at University of Zagreb, MIT, and Columbia University. Before he earned his Ph. D. in marketing, he had been an engineer. His teaching interests focus on marketing management, marketing research and brand management. Josko conducts experimental research in consumer behaviour. He studies experiential marketing and branding practices as well as managerial and consumer judgment and decision processes, with specific emphasis in the areas of selective information processing and biased processing. He also investigates how individual differences (e.g., self-regulation, lay theories, subjective age) affect adoption of new products and responses to marketing stimuli in general. His work has been published in leading academic marketing journals such as the Journal of Marketing Research and the Journal of Marketing.

In his presentation "How to Have a Decent Career in Marketing Academia: (Semi-)True Confessions of a Senior Colleague" Professor Brakus (that is J. J. to you) will give insights into his own career path, successes as well as failures, and suggestions on how to have a satisfying and fulfilling career in marketing academia. He will also provide some insights into how to publish in leading marketing journals and on the resources needed to do so. After the keynote speech, J. J. will be available for an extended open discussion and questions from the EMAC CC participants.
 

Coffee break exclusively for EMAC CC participants: 3.30 pm to 4 pm
 

Session 2: 4 pm to 5.30 pm

* Networking: The second part of the EMAC CC meeting is again fully dedicated to the development of an international research network among participating early career scholars in Marketing. The purpose of this second session is thus to get to know other EMAC CC members more closely; exchange experiences regarding research, research funding, or (inter)national job search processes; find out about potential joint research interests; and ideally establish the foundation for joint future collaborations and/or exchanges across countries.

* Feedback and future developments of the EMAC CC


Informal gathering: Wine Session (not included in the EMAC Conference fee)

Wednesday, May 24th, 6.00 to 8.00 pm

Barrel Wijn http://www.barrel-wijn.nl/
Haddingestraat 27, Groningen

This interesting wine bar is located in downtown Groningen (Haddingestraat 27) and will be open on that evening exclusively for EMAC CC participants.
 

Registration:

The EMAC CC is open to all Post-Docs (and PhD students in their final phase who want to stay in academia), who are members of the EMAC.

Due to organizational issues and to facilitate networking possibilities during the EMAC CC meeting,registration for the upcoming meeting is required!

You want to participate in the 7th EMAC CC meeting?

Please email the completed registration form and a 1-page presentation of yourself (bio, main 3 publications (if applicable), main research interest, and if available LinkedIn link) to Vatroslav Škare (vskare@net.efzg.hrno later than: 12th of May, 2017.

In the meantime, please consider joining one of the EMAC CC groups on

Facebook (https://www.facebook.com/groups/emac.cc/or

LinkedIn (https://www.linkedin.com/groups/3836584)

In case you would like to know more about this initiative, please feel free to contact Vatroslav.


We are looking forward to meeting you at EMAC and further developing the EMAC Climber Community with you!
 

Best Regards,


Vatroslav Skare
University of Zagreb
Marketing Department
vskare@net.efzg.hr

Sylvia von Wallpach
Copenhagen Business School
Department of Marketing
svw.marktg@cbs.dk

News / What’s coming up?

 

Nine (9) Finalists for the 2018 IJRM Best Article Award

This is award is given to the best paper published in IJRM in 2018. The winning paper is chosen by members of the IJRM Editorial board in two rounds of voting.

  • Optimizing service failure and damage control. Daniel Halbheer, Dennis L. Gärtner, Eitan Gerstner, Oded Koenigsberg. Pages 100-115
  • Endogeneity in survey research. Jon Bingen Sande, Mrinal Ghosh. Pages 185-204
  • Save or (over-)spend? The impact of hard-discounter shopping on consumers' grocery outlay. Els Gijsbrechts, Katia Campo, Mark Vroegrijk. Pages 270-288
  • Temporal myopia in sustainable behavior under uncertainty. Arianne J. van der Wal, Femke van Horen, Amir Grinstein. Pages 378-393
  • New product success in the consumer packaged goods industry: A shopper marketing approach. Lien Lamey, Barbara Deleersnyder, Jan-Benedict E.M. Steenkamp, Marnik G. Dekimpe. Pages 432-452 
  • Extracting brand information from social networks: Integrating image, text, and social tagging data. Jan Klostermann, Anja Plumeyer, Daniel Böger, Reinhold Decker. Pages 538-556 
  • Brand crises in the digital age: The short- and long-term effects of social media firestorms on consumers and brands. Nele Hansen, Ann-Kristin Kupfer, Thorsten Hennig-Thurau. Pages 557-574
  • On the monetary impact of fashion design piracy. Gil Appel, Barak Libai, Eitan Muller. Pages 591-610
  •  Providing health checks as incentives to retain blood donors — Evidence from two field experiments. Sigrun Leipnitz, Martha de Vries, Michel Clement, Nina Mazar. Pages 628-640

Ten (10) finalists for the 2019 Jan Benedict Steenkamp Award for Long-Term Impact

(This award is given annually to papers published in IJRM that are judged to have made a long-term impact on the field of marketing. Eligible papers were published 10-15 years prior to the year the award is being given. For this year, these are papers from 2004-2009 inclusive. Winner will be chosen by a committee with the use of the following criteria: (1) the votes the paper received from the IJRM Editorial Board (resulting from two rounds of voting), (2) the paper’s ISI and Google Scholar citations, and (3) the paper’s quality, as assessed by the award committee’s in-depth reading.)

 

  • Organizational culture, market orientation, innovativeness, and firm performance: an international research odyssey. Rohit Deshpandé, John U Farley. Vol 21, Issue 1, Pages 3–22
  • Corporate social responsibility and consumers' attributions and brand evaluations in a product–harm crisis. Jill Klein, Niraj Dawar. Vol 21, Issue 3, Pages 203–217
  • Tradeoffs in marketing exploitation and exploration strategies: The overlooked role of market orientation. Kyriakos Kyriakopoulos, Christine Moorman.  Vol 21, Issue 3, Pages 219–240
  • Antecedents and purchase consequences of customer participation in small group brand communities. Richard P. Bagozzi, Utpal M. Dholakia. Vol 23, Issue 1, Pages 45-61
  • Multichannel customer management: Understanding the research-shopper phenomenon. Peter C. Verhoef, Scott A. Neslin, Björn Vroomen. Vol 24, Issue 2, Pages 129–148
  • The NPV of bad news. Jacob Goldenberg, Barak Libai, Sarit Moldovan, Eitan Muller. Vol 24, Issue 3, Pages 186–200.
  • Reaping relational rewards from corporate social responsibility: The role of competitive positioning. Shuili Du, C.B. Bhattacharya, Sankar Sen. Vol 24, Issue 3, Pages 224-241
  • Measuring the impact of positive and negative word of mouth on brand purchase probability. Robert East, Kathy Hammond, Wendy Lomax. Vol 25, Issue 3, Pages 215–224
  • Linking marketing capabilities with profit growth. Neil A. Morgan, Rebecca J. Slotegraaf, Douglas W. Vorhies. Vol 26, Issue 4, Pages 284-293.
  • An empirical comparison of the efficacy of covariance-based and variance-based SEM. Werner Reinartz, Michael Haenlein, Jörg Henseler. Vol 26, Issue 4, Pages 332-344

 

 

 


Job Market


 

 

Marketing PhD Jobs: http://marketingphdjobs.org

Job announcements available on the EMAC Jobmarket Website