Best Paper Award based on  Doctoral Work at the EMAC Annual Conference

 

2017

Svetlana Khimina

Bocconi University

Paper: "
Design Innovativeness: Concept and Effect on Performance"
 
Carmen Adams

2016

Carmen Adams

University of Hasselt

Paper: "The Effect Of Crossmodal Congruency Between Ambient Scent And The Store Environment On Consumer Reactions"

Sungtak Hong

2015

Sungtak Hong

London Business School
 
Paper: ""Product Variety as a Reactive and Preemptive Response to Entry"
 

2014

Nooshin Lotfi, Texas A&M University

Paper: "Diminishing Returns To New Product Announcements: How The Past Shapes Investors’ Expectations Of Firms’ Innovative Output"

 

2013

Liesbet Van Den Driessche, University College Ghent

Paper: "The Curious Case Of Curiosity : Unpleasant Advertising And Curiosity Abstract
 

2012

Lukas Beck , University of St. Gallen

Paper: "The Impact of Recalls on Customer Acquisition and Customer Retention
in the Automobile Industry"

2011

Nico Heuvinck, Ghent University

Paper: “Folks, Listen Up! My Words Matter…to Me At Least. Coping With Ambivalence Through Spreading Word-of-Mouth"

2010

Andre Bielecki, Kiel University, Germany

Paper: "An Individual Level Decomposition Of Salesperson Performance Using A Three Component Model"

2009

Seshadri Tirunillai, University of Southern California

Paper: “Online Consumer Generated Word-of-mouth and Financial Performance of the Firm ”

2008

Sara Valentini, University of Bologna

Paper: "Customer Evolution In Sales Channel Migration"

2007

Randolph E. Bucklin, University of California, Los Angeles
Oliver J. Rutz, University of California, Los Angeles

Paper: : "A Model of Individual Keyword Performance in Paid Search Advertising"

 

 

 

News / What’s coming up?

Notifications for the EMAC 2017 Regional Conference have been sent out on June 20, 2017. If you have not received it (check your junk mails), contact Anne-Laure Marteaux, EMAC Executive Secretary


Luk Warlop was appointed as President-Elect of the European Marketing Academy.

Luk Warlop (Phd U. of Florida 1995) is Professor of Marketing at the KU Leuven and at BI Norwegian Business School.  He has a long history of service to the EMAC community: as country representative for Belgium, as doctoral colloquium chair, and as consumer behavior track chair on several occasions. He co-chaired the annual EMAC conference both in 2015 (Leuven) and in 2016 (Oslo), and is currently senior editor for the International Journal of Research in Marketing.  He co-authored 27 ABS4/4* publications, in the International Journal of Research in Marketing, Journal of Marketing Research, Journal of Consumer Research, Management Science, Journal of Personality and Social Psychology, Psychological Sicience, Journal of Accounting Research, among others.  He joins the EMAC steering committee as president-elect until the 2018 EMAC conference, and will serve a two year term as president from then onwards.



The Journal of Marketing Behavior  will publish a special issue on digital marketing and social media based on the relevant tracks of Digital Marketing and Social Media from the EMAC 2017 Annual Conference.

Submission Deadline: September 1, 2017

Call for papers


 


Job Market


 

 

Marketing PhD Jobs: http://marketingphdjobs.org

Job announcements available on the EMAC Jobmarket Website

  • Institution: Pontificia Universidad Católica de Chile
    Department: Marketing
    Position: Assistant Professor, Associate Professor
    Application Deadline: Jul 16, 2017
    Read more -  Email  - Website  
     
  • Institution: Strathclyde Business School
    Department: Marketing
    Position: Lecturer/Senior Lecturer
    Application Deadline: Aug 6, 2017
    Read more -  Email