EMAC External Relations Protocol

The Role of EMAC: EMAC is primarily an association of marketing academics of all types, whose geographic center of gravity is Europe.

Its goals are to:

  • Advance the science of marketing
  • Disseminate those advances through academic publications, teaching and practical applications.

External Relations at EMAC, overseen by the VP of External Relations, should serve EMAC members and the marketing discipline by:

  • Extending EMAC's geographic boundaries to other regions through links with pan national general marketing associations (such as the AMA and ANZMAC)
  • Establishing links with country-based organizations within the central scope of EMAC (such as the French Marketing Academy, UK Academy of Marketing, etc)
  • Linking with more narrowly focused academic organizations (such as ISMS --Informs Society for Marketing Science, PDMA, AMS and ACR)
  • Linking with organizations with a practitioner-focus (such as ESOMAR, EMC. MSI. and ISBM) where significant synergies may exist. Different roles might exist for national versus cross-national organizations

Those links and synergies could include, but are not limited, to joint meetings, joint publications, cross-marketing of products and the like.


Linkage Mechanisms:


EMAC should establish on-going links with organizations of type 1, where maximal synergies exist.

Links with organizations of types 2-4 should be either ad hoc (ie, on a specific, situational basis) or strategic, depending on the degree of mutual interest and benefit in an on-going relationship.

On-Going Ties: Where an ongoing relationship will serve the needs of both EMAC and the associated organization, the EMAC VP of External Relations will either formally act personally as a liaison or appoint such a liaison, with the advise and consent of the EMAC Executive Committee. The role of the liaison is to oversee and report on activities and initiatives of mutual interest to the two organizations.

Tactical Ties: Where a relationship is likely to be more transient, the VP External Relations will deal with the relationship directly in an ad hoc manner.

Reporting.
The EMAC VP External Relations will coordinate and report on the activities of the various liaisons at each EMAC Board meeting. The EMAC secretariat will send notices to the liaisons to send appropriate updates/reports to the VP External Relations.

News / What’s coming up?

Notifications for the EMAC 2017 Regional Conference have been sent out on June 20, 2017. If you have not received it (check your junk mails), contact Anne-Laure Marteaux, EMAC Executive Secretary


Luk Warlop was appointed as President-Elect of the European Marketing Academy.

Luk Warlop (Phd U. of Florida 1995) is Professor of Marketing at the KU Leuven and at BI Norwegian Business School.  He has a long history of service to the EMAC community: as country representative for Belgium, as doctoral colloquium chair, and as consumer behavior track chair on several occasions. He co-chaired the annual EMAC conference both in 2015 (Leuven) and in 2016 (Oslo), and is currently senior editor for the International Journal of Research in Marketing.  He co-authored 27 ABS4/4* publications, in the International Journal of Research in Marketing, Journal of Marketing Research, Journal of Consumer Research, Management Science, Journal of Personality and Social Psychology, Psychological Sicience, Journal of Accounting Research, among others.  He joins the EMAC steering committee as president-elect until the 2018 EMAC conference, and will serve a two year term as president from then onwards.



The Journal of Marketing Behavior  will publish a special issue on digital marketing and social media based on the relevant tracks of Digital Marketing and Social Media from the EMAC 2017 Annual Conference.

Submission Deadline: September 1, 2017

Call for papers


 


Job Market


 

 

Marketing PhD Jobs: http://marketingphdjobs.org

Job announcements available on the EMAC Jobmarket Website

  • Institution: Copenhagen Business School
    Department: Department of Marketing
    Position: Two Associate Professorships in Marketing and Sales Management with special attention to digitalization
    Application Deadline: Jun 30, 2017
    Read more -  Email  - Website 
     
  • Institution: University of Technology Sydney
    Department: UTS Business School: Marketing Discipline Group
    Position: Lecturer/ Senior Lecturer, Associate Professor and Full Professor of Marketing
    Application Deadline: Jun 30, 2017
    Read more -  Email  - Website
     
  • Institution: Carlos III University, Madrid
    Department: Department of Business Administration
    Position: Tenure track position in Marketing
    Application Deadline: Jul 1, 2017
    Read more -  Email  - Website
     
  • Institution: Pontificia Universidad Católica de Chile
    Department: Marketing
    Position: Assistant Professor, Associate Professor
    Application Deadline: Jul 16, 2017
    Read more -  Email  - Website  
     
  • Institution: Strathclyde Business School
    Department: Marketing
    Position: Lecturer/Senior Lecturer
    Application Deadline: Aug 6, 2017
    Read more -  Email