5th EMAC Regional Conference, Marketing Theory Challenges in Emerging Markets

University of Katowice, Poland,, September 24-26, 2014


The 5th edition of the EMAC Regional Conference continues the initiative started several years ago by a group of academics interested in developing research on marketing in Central and Eastern Europe undergoing the process of systemic and economic transition. At that time, an important objective of the Conference was to contribute to closing the gap in marketing knowledge and research between different academic institutions across Europe.

Nowadays, the aim of the conference has become facing the challenge of developing new concepts and paradigms in marketing theory, resulting from the rise of new, fast growing and changing markets all over the world. The interest in these issues is shared by researchers far beyond Europe and regional insight has become even more important when confronted with the advances in globalization. The Conference also aims to encourage networking and inspire cooperation of academic researchers and marketing practitioners from different regions.


Programme Committee Chair

Maja Szymura-Tyc, University of Economics in Katowice, Poland
Associate Professor, Department of International Management – Head, Faculty of Management, EMAC National Representative Poland


Important dates:

Paper submission deadline: CLOSED

Paper submission guidelines

Registration: CLOSED 

Conference website: http://archive.emacregional2014.emac-online.org/


News / What’s coming up?

7th EMAC Regional Conference 2016
Sarajevo, Bosnia,
September 14-16, 2016
Submissions closed

1st EMAC Junior Faculty & Doctoral Student Research Camp
Vienna, Austria

September 1-2, 2016
Submissions closed
Tentative Schedule


We hereby would like to announce that, from October 1 onwards, the Replication Corner of the International Journal of Research in Marketing (IJRM) will move to EMAC's other journal, the Journal of Marketing Behavior (JMB).  New submissions should therefore be sent to JMB, where the same four replication-corner editors (Eric Bradlow, Joel Huber, Don Lehmann and John Lynch) will continue to handle the manuscripts.

Klaus Wertenbroch, JMB Editor
Roland Rust, IJRM Editor 
Marnik Dekimpe, Vice-President Publications EMAC

Journal of Marketing Behavior

Call for papers

Please send your submission to: jmb@nowpublishers.com


Job Market



Marketing PhD Jobs: http://marketingphdjobs.org

Job announcements available on the EMAC Jobmarket Website

  • Institution: University College of Southeast Norway
    Department: The School of Business and Faculty of Social Sciences
    Position: Professor/Associate Professor in Strategy and Marketing
    Application Deadline: Jun 5, 2016
    Read more -  Email  - Website 
  • Institution: Copenhagen Business School
    Department: Department of Marketing
    Position: Professorship with special responsibilities in International Marketing
    Application Deadline: Jun 15, 2016
    Read more -  Email  - Website 
  • Institution: University of Tasmania
    Department: Tasmanian School of Business and Economics 
    Position: Professor and Co-Head of School (Management and Marketing)
    Application Deadline: Jun 20, 2016
    Read more -  Email  - Website 
  • Institution: em lyon business school
    Position: Faculty positions all ranks
    Application Deadline: Jun 30, 2016
    Read more -  Email 
  • Institution: Carlos III University, Madrid
    Department: Department of Business Administration
    Position: tenure track position in Marketing
    Application Deadline: Jul 1, 2016
    Read more -  Email  - Website 
  • Institution: University of Basel
    Department: Faculty of Business and Economics
    Position: Post - Doc
    Application Deadline: Jul 4, 2016
    Read more -  Email 
  • Institution: Copenhagen Business School
    Department: Department of Marketing
    Position: PhD Scholarship in the Field of Marketing 
    Application Deadline: Jul 30, 2016
    Read more -  Email 
  • Institution: Vlerick Business School
    Department: Marketing
    Position: Associate or Full Professor in Digital Marketing Strategy
    Application Deadline: Aug 31, 2016
    Read more -  Email  - Website