EMAC ROLES AND RESPONSIBILITIES

The President shall be the chief spokesperson for the association, the chairman of the Executive Committee, and Presiding Officer at all meetings of the membership and of the Executive Committee. S/he shall appoint committees as necessary for the activities of the association during her/his term of office. S/he shall serve or appoint others to serve as liaison with other professional bodies.

The Vice-President Publications is responsible for the association's publications, particularly for the association's Journals. S/he reviews/makes proposal for any modifications to any EMAC publication to the Executive Committee. S/he makes recommendations on publication contracts, publication policies, subscription rates, budget and other matters relevant to the overall publication programme of EMAC. S/he is responsible for assisting the publisher of the association's Journal to obtain maximum circulation for the Journal.

The Vice-President Conferences is in charge of the coordination and standardisation of the association's Annual Conference, Doctoral Colloquium, and other academic meetings. S/he is in charge of controlling compliance to established EMAC Conference contracts and guidelines.

The Vice-President Membership and Communication is responsible for the monitoring of membership's needs and coordination of the efforts made by the National/ Regional Representatives to promote the association in their countries/ region. S/he is also responsible for communication to the members, through the website, newsletter and other communication channels. 

The Vice-President Global Relations is responsible for developing relations between the association and other marketing associations and organizations from around the world, and for expanding and deepening EMAC's global ties. 

The Vice-President Corporate Relationships is responsible for developing relations between the association and business community, business practitioners and sponsors. He/she is also responsible to develop research agenda that takes into account the needs of the business community.

The Vice-President for Education and Professional Development is responsible to develop PhD programs and tutorials for doctoral students and young researchers in the area of marketing. He or she is also responsible for developing EMAC as an information and professional development platform for PhDs and Young researchers. 

The Treasurer is responsible for controlling and approving the annual accounts of the association, for presenting them to the Executive Committee Members and for communicating them to the EMAC Members during the General Assembly.

The National/Regional Representatives promote the Academy in the country/region where they have their primary position, provide the Executive Committee with feedback from the members in their country/region, act as liaison with national/regional marketing organizations, and provide information to the Academy's Newsletter.

The Editors of the Journals of the Association are appointed by an ad hoc committee chaired by the Vice President Publications and including two other members elected by the Steering Committee upon nomination by the Vice President Publications. 

The Executive Secretary under the responsibility of the Executive Committee, takes care of the records and accounts of the Academy as well as the Academy's day-to-day operations.

 

News / What’s coming up?

 

Nine (9) Finalists for the 2018 IJRM Best Article Award

This is award is given to the best paper published in IJRM in 2018. The winning paper is chosen by members of the IJRM Editorial board in two rounds of voting.

  • Optimizing service failure and damage control. Daniel Halbheer, Dennis L. Gärtner, Eitan Gerstner, Oded Koenigsberg. Pages 100-115
  • Endogeneity in survey research. Jon Bingen Sande, Mrinal Ghosh. Pages 185-204
  • Save or (over-)spend? The impact of hard-discounter shopping on consumers' grocery outlay. Els Gijsbrechts, Katia Campo, Mark Vroegrijk. Pages 270-288
  • Temporal myopia in sustainable behavior under uncertainty. Arianne J. van der Wal, Femke van Horen, Amir Grinstein. Pages 378-393
  • New product success in the consumer packaged goods industry: A shopper marketing approach. Lien Lamey, Barbara Deleersnyder, Jan-Benedict E.M. Steenkamp, Marnik G. Dekimpe. Pages 432-452 
  • Extracting brand information from social networks: Integrating image, text, and social tagging data. Jan Klostermann, Anja Plumeyer, Daniel Böger, Reinhold Decker. Pages 538-556 
  • Brand crises in the digital age: The short- and long-term effects of social media firestorms on consumers and brands. Nele Hansen, Ann-Kristin Kupfer, Thorsten Hennig-Thurau. Pages 557-574
  • On the monetary impact of fashion design piracy. Gil Appel, Barak Libai, Eitan Muller. Pages 591-610
  •  Providing health checks as incentives to retain blood donors — Evidence from two field experiments. Sigrun Leipnitz, Martha de Vries, Michel Clement, Nina Mazar. Pages 628-640

Ten (10) finalists for the 2019 Jan Benedict Steenkamp Award for Long-Term Impact

(This award is given annually to papers published in IJRM that are judged to have made a long-term impact on the field of marketing. Eligible papers were published 10-15 years prior to the year the award is being given. For this year, these are papers from 2004-2009 inclusive. Winner will be chosen by a committee with the use of the following criteria: (1) the votes the paper received from the IJRM Editorial Board (resulting from two rounds of voting), (2) the paper’s ISI and Google Scholar citations, and (3) the paper’s quality, as assessed by the award committee’s in-depth reading.)

 

  • Organizational culture, market orientation, innovativeness, and firm performance: an international research odyssey. Rohit Deshpandé, John U Farley. Vol 21, Issue 1, Pages 3–22
  • Corporate social responsibility and consumers' attributions and brand evaluations in a product–harm crisis. Jill Klein, Niraj Dawar. Vol 21, Issue 3, Pages 203–217
  • Tradeoffs in marketing exploitation and exploration strategies: The overlooked role of market orientation. Kyriakos Kyriakopoulos, Christine Moorman.  Vol 21, Issue 3, Pages 219–240
  • Antecedents and purchase consequences of customer participation in small group brand communities. Richard P. Bagozzi, Utpal M. Dholakia. Vol 23, Issue 1, Pages 45-61
  • Multichannel customer management: Understanding the research-shopper phenomenon. Peter C. Verhoef, Scott A. Neslin, Björn Vroomen. Vol 24, Issue 2, Pages 129–148
  • The NPV of bad news. Jacob Goldenberg, Barak Libai, Sarit Moldovan, Eitan Muller. Vol 24, Issue 3, Pages 186–200.
  • Reaping relational rewards from corporate social responsibility: The role of competitive positioning. Shuili Du, C.B. Bhattacharya, Sankar Sen. Vol 24, Issue 3, Pages 224-241
  • Measuring the impact of positive and negative word of mouth on brand purchase probability. Robert East, Kathy Hammond, Wendy Lomax. Vol 25, Issue 3, Pages 215–224
  • Linking marketing capabilities with profit growth. Neil A. Morgan, Rebecca J. Slotegraaf, Douglas W. Vorhies. Vol 26, Issue 4, Pages 284-293.
  • An empirical comparison of the efficacy of covariance-based and variance-based SEM. Werner Reinartz, Michael Haenlein, Jörg Henseler. Vol 26, Issue 4, Pages 332-344

 

 

 


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Job announcements available on the EMAC Jobmarket Website